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Wednesday, April 24, 2024

Paper and Print Marketing is still Very Effective

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A lot of people look at the world we live in and they only see graphics, and pixels. It’s no one’s fault really because this is certainly the kind of world we all live in. It is, however, the fault of promoters and media that we only look at marketing opportunities online. There are so many opportunities out there for people to promote their business’, products or anything through the means of paper and print marketing.

People look at paper and they give it a scarlet letter. They assume it’s going to destroy the world, and not help anyone but “tree hatin’ folk'” – and we all know how “tree hatin’ folk” act.

This couldn’t be further from the truth.

Everyone in business today still needs and relies on paper and print marketing in one way or another. People like tangible things, they like to be able to grab and touch the things they are purchasing. It is very important to print business cards and to distribute them, instead of just providing your blackberry pin.

There are multiples of companies that provide direct mail marketing which is a great way to gain exposure for your company. This form of marketing has been used over the years, and continues to be used by some of the biggest companies in the world today. It’s not all emails, and newsletters. Marketing requires variety, and some of that will come in the form of something tangible – paper and print marketing for example.

Take full advantage of a direct mail marketing service. They will send out your promotional materials (postcards) to anyone you desire, or they think will desire your products. They do all of the work. They print off the materials for you, they address them, they find out desirable places to send them.

This kind of service can’t be done digitally. This is the kind of marketing that is done through print and paper. This is a very important form of marketing, and one that should not be overlooked.

Lean more about direct mail marketing services and start using this archaic way of promotion today.

Article Source: http://www.ArticleBlast.com

About The Author:

Jordan Greve is a marketer for one of the biggest printing companies in NYC. He does the marketing and advertising for 1800 Postcards which is the largest commercial printer of full color

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