When women come together with a shared purpose, transformative things happen.
That’s exactly what Victoria Odekomaya and Dr. Jamyce Curtis Banks, president of NAWBO Indianapolis, had in mind when they collaborated on the concept for the first-ever NAWBO Indy BOSS LADIES Magazine — a publication dedicated to spotlighting, celebrating and elevating women entrepreneurs.
Victoria, a brand strategist and creative entrepreneur, has long recognized the need for greater visibility for women-owned businesses that make a significant impact yet often go unrecognized. She has successfully implemented this model. She saw an opportunity to bring it to NAWBO Indy in a way that would empower local women in business while raising funds for a meaningful cause.
“I knew we needed something that consistently put women front and center — not just in occasional features, but in a way that continuously amplifies our voices, businesses, and contributions to the economy,” Victoria shared. “BOSS LADIES Magazine is about creating a platform where women see themselves reflected in success stories, learn from one another and gain the recognition they deserve. Partnering with NAWBO Indianapolis felt like the perfect way to align our missions and uplift women in business.”
The magazine builds on Victoria’s brand strategy, marketing, and storytelling expertise. She understands that a strong brand isn’t just about aesthetics — it’s about clarity, visibility and impact. With that vision, she brought the idea of BOSS LADIES Magazine to NAWBO Indy, presenting it not just as a publication but as a movement — an opportunity to build a community of women supporting one another, sharing knowledge and opening doors for each other.
NAWBO Indy embraced the concept, and under Victoria’s leadership, the magazine took shape, curating content that highlights the journeys, challenges, and triumphs of women entrepreneurs. Beyond storytelling, BOSS LADIES Magazine also serves as a fundraising initiative to raise $10,000 for the NAWBO Indy Foundation. This effort aligns with Victoria’s long-standing commitment to supporting local nonprofits annually. In previous editions of similar publications, over $20,000 was raised for local organizations, including Dove Recovery House and Pink Ribbon Connection.
For Victoria, this project is an extension of her life’s work — helping women define their brands, increase their visibility and create opportunities for long-term success.
“Women in business already face enough obstacles — we don’t need invisibility to be one of them,” she said. “The more we amplify our stories, the more we break down barriers, challenge biases and build a network where we all rise together.”
Her ability to blend strategic marketing, brand development, and storytelling has shaped BOSS LADIES Magazine into a platform for honest conversations — not just about success but the journeys that lead there. The magazine covers topics from overcoming funding challenges to scaling businesses, from mentorship to leadership and ensuring that women’s voices are heard in the broader business ecosystem.
While Victoria’s recent launch of LiMStudios, Indianapolis’ premier content creation space, is an exciting milestone, it’s just one piece of her larger commitment to helping women build powerful, bankable brands. The studio serves as a physical space where entrepreneurs can create high-quality content to support their businesses, but its impact extends far beyond its walls.
Her work on BOSS LADIES Magazine cements her belief that lasting impact is created when women collaborate instead of competing. She envisions the magazine as a legacy project — one that will not only celebrate today’s women entrepreneurs but inspire the next generation of business leaders.
“The stories we tell today will shape the opportunities available for women tomorrow,” Victoria said. “BOSS LADIES Magazine is just the beginning. I want women to know that their work matters, their voices matter, and their success deserves to be seen.”
With the launch of BOSS LADIES Magazine, Victoria has transformed a bold idea into a powerful reality that will continue to uplift, connect and empower women in business for years to come.
For more information about NAWBO Indy’s BOSS LADIES Magazine or to donate to support Indy women in business, please visit the NAWBO Indianapolis website. Follow Victoria’s journey in brand strategy and women’s entrepreneurship on Instagram: @limstudios.
