With the foul language barrier crossed continually or tasteless images being used to make the slightest point, many Christians are growing tired of unhealthy, inappropriate media images.
Although choices for those looking for wholesome entertainment are increasing, Damian Cox wanted to use his Christian values and media expertise to quench believersā thirst for entertainment with a purpose through his company Cross Culture Media.
āI think itās getting to the point where weāre desensitized to a lot of things going on. Commercials and music videos, now days, are close to soft pornography. Even the language people use and the way families interact on TV, thereās a lot of respect lost. We shouldnāt take it lying down,ā said Cox.
Via the Internet, Cross Culture Media provides comedy, music, short and feature films, sports, an online radio program, and more to those in search of positive media. Currently Cross Culture Media is only online, but Cox hopes to branch into other areas such as television programs for all ages and video games.
While Cox wants to see his company grow and affect as many people as possible, he never apologizes or separates his Christian beliefs from his work. The media man uses his faith to send positive yet subtle messages of hope to believers and non-believers.
Some think todayās media reflects society, but as a Christian, Tanesha Moore welcomes positive media outlets. Many people feel threatened by Christian entertainment, but she believes in the power of what can happen through a Christian based movie or comedy skit.
āIt is possible to send the gospel through media. I know people who went to see āThe Passion of Christā and came out changed. They learned something about our Savior that they never knew. Some even accepted him as their Savior,ā explained Moore.
Christians like Moore have responded positively to Cross Culture Media and although they are spiritually set apart from non-believers, Cox urges all to understand despite their beliefs, Christians are normal people who also want to be entertained.
āI understand the nature of people today, but weāre (Christians) living life and want to be nourished and enriched as well. Weāre not overly righteous, but Cross Culture Media showcases how people handle things in life based on the principles of God that are proven to grant you victory,ā said Cox.
Times have changed, but Cox also wants to use his company to gather families to enjoy positive media together like in the past. He understands the difficulty Christians have in life and uses Cross Culture Media to help make the plight of the saved and unsaved a little easier.
By meeting people where they are in life, Cross Culture Media entertains everyday people with positive, quality and wholesome media with the anticipation of changing entertainment habits and saving souls.
āSeeing is believing. At one point I thought āChristian stuffā was boring. I had to experience it for myself. I began, and still am working, to filter what I watch and tune in to more Christian oriented programmingābe it movies, radio, television or Internet. The Christian life itself is not boring. On the contrary itās very eventful, as we live it, we learn,ā said Moore.
For more information, call 1-877-MY-CCM-TV or visit crossculturemedia.org.