BLK, a dating app for Black singles, is partnering with Planet Aid, a nonprofit dedicated to sustainable clothing reuse, to launch #ItsGivingSZN, an initiative to donate ex’s hoodies to support sustainability and communities in need.
Dec. 11 is National Breakup Day, and BLK and Planet Aid invite singles to donate their unwanted ex’s hoodies and other clothing items through their in-person drop-off bins or via BLK’s online donation portal.
“Planet Aid is the perfect partner for #ItsGivingSZN,” said Jonathan Kirkland, head of brand and marketing at BLK. “Not only are they leading the charge on reducing textile waste, but they’re also making a meaningful impact in communities around the world. Together, we’re turning something as simple as an old hoodie into a powerful act of giving.”
Plant Aid’s mission ensures that all donated items will be repurposed responsibly to reduce textile waste and support communities worldwide. Every hoodie will be used to continue their mission of protecting the environment and improving lives through programs in education, health and sustainable development.
“With a simple donation of unwanted clothes or shoes, people help reduce textile waste, support global communities and create a more sustainable future,” said Fred Olsson, president and CEO of Planet Aid. “Together, we’re demonstrating how these small acts of generosity help create a more sustainable future.”
Here’s how it works:
- Donate in-person or online starting Dec. 11.
- Receive a new BLK hoodie for your donation.
- Support sustainability goals and reduce environmental waste.
For more information and to donate, visit planetaid.org.
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Contact Health & Environmental Reporter Hanna Rauworth at 317-762-7854 or follow her on Instagram at @hanna.rauworth.
